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Project Name: Chap Petersen Family Letterhead Designed With: Adobe Illustrator Printing Process: CMYK 70lb premium uncoated text, Press My Role: For this project, it was unsure how they would be printed when the design project was started. The original proofs sent to the customer were a two color (blue and orange) version and a full color CMYK version. The original logo included two spot colors, which I converted to the customer specified CMYK colors. For the two color proof, I recolored the photo to only use the blue and orange that were in the logo. With blue and orange in the photo, it looked like a grayscale image; the customer picked the full color version. Total Design Time: 30-60 minutes |
Letterhead
